Lead the WAI
Home
Your AI-powered control panel for marketing and sales.
The Home view surfaces what matters most today—follow-ups, outbound emails, scheduled content, and high-priority leads—so nothing slips through the cracks.
Powered by RunWAI’s structured object model, it scans active campaigns, pipeline stages, and recent engagement data to generate a daily action list across sales and marketing.
Whether you're writing copy or closing deals, Home ensures you're focused on momentum—not just what’s on your calendar.
Library
The Library is your campaign brain. Leads, sequences, audience segments, and content assets are all organized into panels with real-time insights into performance and engagement.
Each object—whether it’s a prospect, email draft, or content block—lives in a lifecycle driven by RunWAI. You can track its status, activate automations, or refine strategy based on real-world data.
Need help deciding what to focus on? The AI Recommendation button kicks off a guided conversation, suggesting what’s hot, what’s stalled, and where to double down next.
Overview
The Overview gives you a bird’s-eye view of your entire funnel—so you can stop guessing and start optimizing.
Toggle between different data views: see lead progression over time with a Gantt-style timeline, monitor campaign results with time series charts, or use the geographic view to identify growth regions and outreach hotspots.
Whether you're leading a team or analyzing trends, Overview turns raw sales and marketing activity into clear, data-backed strategy—so you always know what’s working, where to pivot, and what to scale.
Ask Questions. Get Instant Answers.
Lead the WAI Chat gives you instant insight into your funnel, powered by live data from your CRM.
Ask questions like how many leads you’ve contacted, which campaigns are converting best, or which deals are going cold — and get clear, contextual answers in seconds.
Behind the scenes, AI queries your structured objects (like leads, posts, and emails) using real-time engagement data, scoring models, and funnel stages. You’re not guessing. You’re acting on truth.
Whether you're checking metrics or getting a second brain on what to focus on today, this chat is like having a VP of RevOps in your inbox.
One Step at a Time. Lead by Lead.
Lead the WAI doesn’t just show you a list of leads. It helps you progress them, one smart step at a time.
When the system spots leads stuck in early stages—like missing contact info or unverified interest—it opens a guided conversation to collect what’s needed. As you respond, AI updates the lead object in real time and suggests the next action automatically.
This recommendation chat is powered by RunWAI’s structured lifecycle model. Each lead has a clear path from Draft → Contactable → Engaged → Closed, and the AI ensures no one gets left behind.
It’s like having a sales coordinator who handles the admin, surfaces the right lead at the right time, and always keeps the pipeline moving forward.
Real-World Scenarios
Sales Representative
- Identifies and follows up with high intent leads
- Keeps deals moving through the pipeline
- Works closely with account executives
Campaign Manager
- Plans and launches marketing campaigns
- Monitors performance across channels
- Tests and refines messaging
Sales Enablement
- Prepares reps with the right resources
- Looks for patterns in team performance
- Helps improve messaging and delivery