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What brings you here?
Select one or more options. This will tailor the pitch deck.
Problems / Solutions:
Where Is Your AI Leverage Leaking?
Sales & Marketing
- Leads scattered
- Follow-ups inconsistent
- Content unstructured
> Lead the WAi
Operations
- Tasks unmanaged
- Goals unclear
- Ownership blurred
> PathWAi
Finance
- Invoices disconnected
- Transactions messy
- Visibility delayed
> PAi it Forward
Lead the WAi - We Amplify Influence.
Leads
Structured prospect record with clear status and next steps.
Posts
AI-assisted content planning and approvals.
Appointments
Structured meeting scheduling linked to your pipeline.
Emails
Managed outreach with reply tracking.
Leads
A structured lead record with clear stages and next actions.
Streamlines
Lead intelligence
Structured lead data and research notes, designed for enrichment and prioritisation.
Pipeline progression
Clear status stages and consistent next actions across the pipeline.
Follow-ups
Track conversations, generate next messages, and schedule touchpoints.
Screenshot 1: Pipeline / stages
Screenshot 2: Lead overview
Screenshot 3: Follow-ups & messaging
Lead overview
Appointment Object
A structured scheduling object connected to leads and goals.
Streamlines
Scheduling
Coordinate availability with timezone-safe booking and calendar integration.
Reminders
Calendar reminders handled through Google Meet integration.
Outcome follow-up
Link meetings to leads, outcomes, and clear next steps.
Screenshot 1: Scheduling and availability
Screenshot 2: Reminder flow
Screenshot 3: Meeting outcomes
Scheduling and availability
Emails
A structured outreach object with scheduling and reply tracking.
Streamlines
Sequence setup
Draft multi-step outreach plans with timing controls.
Approval and send
Approve generated content and deploy with guardrails.
Reply tracking
Monitor responses and log conversation history.
Screenshot 1: Campaign sequence builder
Screenshot 2: Content review and approval
Screenshot 3: Reply tracking
Campaign sequence builder
PathWAi - We Accelerate Initiative.
Tasks
Structured execution with clear ownership.
Goals
Measurable targets with linked tasks.
Tasks
A task object for structured execution with clear ownership.
Streamlines
Task intake
Create tasks from forms, chat prompts, or linked workflows.
Ownership
Assign responsibility and track progress clearly.
Progress tracking
Track visible status updates with execution history.
Screenshot 1: Task creation and intake
Screenshot 2: Ownership and progress
Screenshot 3: Execution and status history
Task creation and intake
Goals
A goal object for measurable targets with linked tasks.
Streamlines
Goal definition
Set measurable targets and timelines.
Milestone alignment
Link related tasks and milestones under one objective.
Progress tracking
Monitor progress clearly across related work.
Screenshot 1: Goal setup and metrics
Screenshot 2: Milestones and roadmap
Screenshot 3: Progress tracking
Goal setup and metrics
PAi it Forward - We Automate Income.
Invoices
Structured invoice drafting, and tracking.
Transactions
Structured categorisation and invoice matching.
Assets
Basic asset tracking and depreciation records.
Invoices
A structured invoice object for drafting, review, and payment visibility.
Streamlines
Invoice creation
Create structured invoices with key billing details.
Approval and send
Review and dispatch invoices with clear control.
Payment tracking
Monitor status, due dates, and payment progress.
Screenshot 1: Invoice drafting workspace
Screenshot 2: Approval and dispatch
Screenshot 3: Collections and overdue tracking
Invoice drafting workspace
Transactions
A transaction object for structured categorisation and invoice matching.
Streamlines
Transaction capture
Ingest bank and payment activity into a consistent ledger stream.
Categorisation
Categorise transactions and match them to related invoices.
Reconciliation
Review matched records and prepare them for reconciliation.
Screenshot 1: Captured transaction feed
Screenshot 2: Categorisation and matching
Screenshot 3: Reconciliation and sync readiness
Captured transaction feed
Assets
A basic asset object for tracking records and depreciation.
Streamlines
Asset registration
Record asset details, ownership, and financial metadata.
Lifecycle tracking
Track depreciation and value changes over time.
Depreciation records
Keep core asset records linked to financial reporting.
Screenshot 1: Asset register overview
Screenshot 2: Lifecycle and maintenance
Screenshot 3: Depreciation and value tracking
Asset register overview
Roadmap & Vision
WAi Forward is building the system businesses run on.
Near-Term
Build the Foundation
Develop core platforms for sales, operations, and finance.
Expand tools and integrations to drive immediate value and adoption.
Mid-Term
Expand Distribution
Grow through affiliates and platform-led acquisition.
Enable partners and users to deploy and scale workflows quickly.
Long-Term
Become the Operating Layer
Replace fragmented tools with one connected system.
RunWAI becomes the engine that powers how businesses operate.
From tools → to Platforms → to full business systems.
Business Model
Monetising access to an AI operating system
Capacity Pricing
Scale by users, companies, and AI usage
Built to Expand
Usage, teams, and workflows drive upgrades
System Revenue
Multiple platforms increase value per customer
High-margin model with ~63–70% gross margins
Costs are controlled through defined AI usage units
Adoption Strategy
Start small, build workflows, then grow into a system you rely on.
01
Phase 1 — Start
Instant value
Use simple tools immediately with no setup or friction.
02
Phase 2 — Build
Structured workflows
Turn one-off actions into organised systems across your business.
03
Phase 3 — Scale
System dependency
Workflows expand, connect, and become part of daily operations.
Market Validation
Digital baseline
Software already runs SME operations
69%
of UK SMEs use software to manage the business.
Behaviour shift
AI is moving into daily workflows
~25%
of businesses already use AI today.
Market gap
The tool stack is still fragmented
Teams juggle disconnected systems, creating extra cost, complexity, and manual work.
Adoption is here. The missing layer is orchestration.
Competition
Current Market
Point tools create handoffs
MarketingHubSpot, GoHighLevel
AutomationZapier, Make
WorkspaceNotion, ClickUp
What Breaks
Teams are left to connect the gaps
Data lives in separate systems
Handoffs depend on manual follow-up
AI works in silos instead of in sequence
WAi Forward
One shared operating layer
A single system coordinating revenue, delivery, and finance.
Structured workflows across teams
Shared data model from end to end
AI orchestration built into execution
Replace fragmented tools with one coordinated operating system.
Contribution-based growth
Affiliate Model
Share WAi Forward
Bring in customers and build awareness around the platform.
Support Rollout
Help execute early initiatives, onboarding, and real use cases.
Back the Project Early
Support WAi Forward as it develops and expands its reach.
Contribution score
Each action builds a contribution score over time, and that score determines how rewards are shared.
The bigger picture
What You’re Joining
Foundation
RunWAI
A structured operating system for practical AI-enabled work.
Organise work
Align tasks, owners, and process.
Connect data
Keep key context connected and usable.
Run AI workflows
Apply AI inside real workflows, not side experiments.
Affiliates bring people into a system that…
01
Gets used continuously
02
Expands over time
03
Creates ongoing value
This is more than traffic to a page — it is introducing people to a system they can keep growing with.
Shared upside
Earnings
1
Contribute
Bring customers in, support rollout, and stay involved.
2
Build score
Your activity builds a contribution score over time.
3
Share pool
Reward pools are shared based on network value created.
The more you contribute, the more you earn
Greater contribution increases your share of the pool.
Ongoing involvement compounds
Staying active can improve your position over time.
No fixed commissions
Rewards reflect value created, not a rigid sign-up percentage.
Co-built network
Build Together
Strengthen the system in live use
Test real workflows
Validate where the system is strongest.
Support early users
Help new users get value faster.
Improve from feedback
Turn real usage into better product decisions.
Use it in practice
Early contributors prove where the workflows are strongest.
Shape what changes next
Feedback from real usage improves the platform for everyone joining after.
Share in the growth
People contributing early are part of the growth created as the network becomes more valuable.
Customisation Built on RunWAI
RunWAI Core
Shared structured AI system across your business.
Platform Layer
Lead the WAi · PathWAi · PAi it Forward
Custom Workflows
Add new structured workflows while keeping everything connected.
⚙
Shared Foundation
Same interface across sales, operations, and finance.
➕
Extend Without Rebuilding
Add new structured workflows easily as your business evolves.
🔗
Unified Ecosystem
Everything stays connected across teams and workflows.
Founder Use Case
Before
Multiple tools. Different interfaces. Constant context switching across the business.
→
With RunWAI
Same structured AI folders across all work. Minimal learning curve. One way to manage everything.
Uniform Interface
Use one consistent workflow system across sales, operations, and finance.
Faster Delegation
Assign work with clear ownership while keeping full visibility.
Confident Execution
Keep teams aligned with structured AI-supported workflows.
Agency Use Case
Lead
Structured prospect tracking.
↓
Task
Structured delivery tracking.
↓
Invoice
Linked billing and visibility.
Repeatable Delivery
Use repeatable structure across clients without reinventing your process each time.
Team Coordination
Shared tracking reduces missed handoffs and keeps delivery clear.
Structured AI Folders
Create a client folder that guides how AI works. Keep brand voice and goals consistent without rewriting prompts.
Testimonials
Teams building with WAi Forward.
Kingsley Healthcare
"WAi Forward has transformed our approach to healthcare through their exceptional AI solutions."
kingsleyhealthcare.co.uk
Uplift PP
“Working with WAi Forward has streamlined our internal processes and removed unnecessary manual work.”
upliftpp.com
Yestech
“WAi Forward’s grounded approach to AI has made a real difference to our day-to-day operations.”
yestech.co.uk
Scaling Model
WAi Forward is designed to scale users without scaling costs linearly.
- Defined AI capacity per plan
Usage-based, optimised infrastructure
~63–70% across all tiers
Revenue grows faster than cost
- Upgrade Path
More dependency, not just more usage
Investment Opportunity
We are building the operating system for how modern businesses run.
Explore the opportunity in detail
Review our model, roadmap, and vision
Speak directly with the founding team
Get clarity on strategy, product, and growth
Access investor materials
Dive into financials and supporting information
Work With WAi Forward
Start building, contributing, and earning with WAi Forward.
Tell us how you want to get involved
We align on your goals and where you can contribute
Start contributing
Share WAi Forward, support tasks, or get involved early
Build your position over time
Grow your contribution and your share of future rewards
Launch With WAi Forward
Identify your best starting workflow
Pinpoint the highest-impact process to improve first and choose the platform that fits it.
Align on rollout milestones
Set practical KPIs, owners, and success criteria so your team knows what happens next.
Book the right next conversation
Start with a RunWAi consultation or choose a product demo for the platform you want to explore.
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